3 Types of Real Estate Photography

In the world of real estate, the common phrase among realtors has always been that location is everything, otherwise known as “location, location, location!” While that statement does play a significant role in what buyers are looking for, you also can’t forget the important role of images as well.

The quality of property photographs and aerial views are of great importance, especially for potential buyers who don’t live close enough to pay a property a visit in person; They rely on quality photos to ensure that what they’re seeing is indeed what they’re potentially getting. Because of this, Professional Real Estate Photography is one of the best areas to invest in when looking to sell or promote a property.

A picture might be worth a thousand words, but in the world of real estate photography, a high-quality picture is worth even more, specifically a property value increase. Below, you’ll find three types of real estate. Take a look at some of the benefits as well as the differences between the three.

1. Residential Real Estate Photography

Residential real estate photography is the most common type of real estate photography. In fact, it actually makes up more than half of real estate images found on the internet. Professionals in this particular sector have the expertise to capture a property in its best light, which, in turn, can increase the value of the property. Typically, in this type of photography, the interiors and exteriors are captured. For the exterior, some photographers will even utilize drones to capture aerial views to wow potential buyers even more. You can expect to see single-family homes, condominiums, and even vacation rentals fall under residential real estate photography banner.

2. Commercial Real Estate Photography

Commercial real estate photography is very similar to residential real estate photography. The biggest difference is that commercial properties are solely for business use. The types of properties you’ll see captured in commercial real estate photography include:

  • Factories
  • Office parks
  • Hotels
  • Strip malls
  • Individual retail stores

The same capturing techniques used for residential and commercial spaces are very similar. However, the difference lies in a few areas, one being licensing. With residential real estate photos, the photos cannot be used for anything outside of the purpose of selling the home while the home is still on the market. With commercial real estate photography, the photos can be used across multiple mediums, if the owner intends to promote the business for several years.

3. Aerial Real Estate Photography

Aerial real estate photography is not a new phenomenon in the real estate industry, however, the utilization of drones has certainly made a positive impact on the ease and control of capturing images at height. Another benefit of aerial real estate photography through drones is the fact that these pieces of equipment have the ability to fly hundreds of feet high, but to capture closer images of structures at height, only 20 to 100 feet above ground images are needed. This provides the ability to capture intimate property photographs at a lower level, unlike taking the route of mounting a remote-controlled camera to the top of a long pole. As drones are so multi-faceted, they definitely have played an integral role in aerial photography, to say the least.

The Best Investment

There are more types of real estate photography. Some of them even overlap in how the images are captured, for example, drone photography can be used in all three of the real estate photography types listed. Nonetheless, the point is that real estate photographs shot by professional Real Estate Photographers are what get properties sold, and sold fast. Whether you’re looking for residential, commercial, or drone photography, enlist the services of professionals only. It will be the best investment you can make in a property.

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